E-commerce for micro-butcher
Executive Summary
The Lions Den is a micro-butcher operating from a local village pub. The business only started 3 months prior to engaging with us.
Client Overview
The Lions Den is a new micro-butcher offering high-quality meat products at affordable prices. The proprietor initially trained at a local butcher’s shop during COVID. They accept orders for collection via their Facebook page and in-person orders through the pub.
Challenge Identification
A number of challenges for the business were identified:
- Lack of access to ordering and marketing opportunities for people who don’t use social media
- Tracking orders became difficult due to lack of centralisation
- Tight budget constraints due to the business being very new
Initial System Assessment
The existing infrastructure consisted of:
- A Facebook page
- Printed marketing materials
- Orders written on notes
Strategic Solution
Following stakeholder consultation, we recommended a technology-driven solution to address these operational challenges:
Recommended Implementation
An e-commerce website suitable for the size of business and to match their operating styles.
Strategic Benefits
- Streamlined order processing
- Enhanced operational efficiency
- Improved customer service